Keith Goodrum

A couple of weeks ago I heard Jeff Herring mention an article marketing challenged called “100 Articles in 100 Days”. One of his students/mentees took up a personal challenge in 2007. Her name is Connie Green, and she didn’t complete the challenge in 100 days, she did it in 78!

You can read about Connie’s challenge here…

http://ezinearticles.com/?Article-Writing-Case-Study:-The-100-Articles-in-100-Days-Project&id=627427

http://ezinearticles.com/?&id=584558

I thought it was pretty cool she wrote 100 articles so fast. For a brief few minutes I toyed with the idea of taking up the challenge myself… but it scared the crap out of me. So, I pushed it out of my mind & went about my business.

The problem…

This idea wouldn’t go away. I kept thinking about writing 100 articles in a 100 days, but I kept putting it off. Finally I realized the only way make myself do this me was to make a public announcement. So, where was the most public to announce my challenge? That’s right… Twitter!

OK, I went over to Twitter. Type it in, closed my eyes, held my breath & hit enter…

I was shocked to see a reply from Jeff Herring telling me it was very doable.

Now I did it… there was no turning back. I grabbed the hashtags #HAHD so others could follow & join. Then replied to Jeff that it was on…

At the same time Jeff was talking to Fleicia Slattery about her article marketing & she tweeted she was going to do a 100 articles in a 100 days like Connie Green did.

While the 3 of us were tweeting about doing this challenge, it suddenly exploded! People were joining the challenge on Twitter left & right… this was going viral. It was exciting to see so many people fired up about this challenge. It made my head spin.

That was Saturday March 21st & by Monday the 23rd I was on a kick off Teleseminar with Jeff Herring & Felicia Slattery telling how this all came together.

As of Today over 425 members have joined us on our 100 articles in 100 days marathon challenge.

I’m inviting you to join us, and create your own traffic, prospects, publicity & profits explosion today… It’s free & imagine the benefits you’ll get out of completing your own challenge.

Sign up today at

Here is a quick over view of the site I recorded on March 24th…

Ed Dale twittered about an article titled The Growing Frustration Of Ebay Sellers at Business Week online. It looks like Ebay is shutting down seller’s accounts for falling below a 4.3 on their new rating system.

Business Week profiled a couple of folks who are relying on Ebay as the overwhelming majority of their business, and in some their only source of business. The story went on to explain what these people had to do to get back into favor with Ebay.

However, this points out a major flaw in their business model.

It’s sad to see these folks getting shut down, and have their sales grind to a halt. However their fatal flaw was getting comfortable with the huge amount of business Ebay was driving to their business. They found out how vulnerable this position can be after one policy change. The old all your eggs in one basket came back & bit them hard.

Back in March I talked a little bit about the danger of relying on a single source for your traffic, business, customers. eBay’s Latest Policy Is An Important Marketing Lesson

Relying on 3rd Party’s for traffic generation is a risky strategy.

This is especially dangerous when a 3rd party like Ebay, Google or even the latest traffic darling Entrecard controls the method. When you rely on a 3rd party you are one policy change from being locked out.

It is fun and exciting to see a bull rush of traffic coming from one place like StumbleUpon, Twitter or Entrecard. It’s so easy to pour all your efforts into this traffic source, while ignoring others… But, that is a huge mistake.

Think of traffic tactics or strategies like investing.

You have to spread your risk. You don’t want your portfolio concentrated in one industry, stock or even in a single type of investment. The meltdown from this past September is an example of not spreading your investment risk. To many people thought the real estate market would always boom, and got burned when it collapsed.

The same can be said for traffic sources. One can work like gangbusters producing a large number of visitors. But, eventually something will happen. Either the traffic source will fall out of favor… Myspace comes to mind. Or, the traffic source will make a policy change, and possibly lock you out… can anyone say Google slap!

The solution is simple; make sure you have many traffic sources going at once. Not one or two… but 7, 10 or more. Having this many going at once spreads your risk. The more you have the better protected you will be when one source hits a snag, and stops producing.

It’s always better to have 100 ways to send you 1 visitor vs. 1 way to send you 100 visitors.

I was reading Manuel Viloria’s blog and he wrote a quick post saying the Blog Rush has shut down.

Wow… So I clicked over & sure enough there is this announcement…

After careful consideration, we have decided to shutdown the BlogRush service. If you have the widget code on your blog you will need to remove it.

When BlogRush launched in late-2007 it spread like wildfire all over the Web. Thousands of bloggers were talking about it and the service exploded to become one of the fastest growing free services in the history of the Web. During the first year of the service it successfully served 3.4 Billion blog post headlines and the BlogRush widget could be found on blogs all over the world; even up until the moment we closed down the service.

I never did get around to adding Blog Rush’s widget here, but was considering back in May. I did have their widget on one of my other blogs, and did see traffic from it. I’m impressed John Reese was so upfront about the problems, and issues they faced trying to get Blog Rush to work. It’s a shame it didn’t survive.

Hats off to John Reese for “going for it” and seeing if a crazy idea would work.