Keith Goodrum

Stop Linking To Your Homepage, Be More Interactive & Give’me What They Want…  

Links of the day.

Whew! That’s a long title…

But I wanted to point out 3 blog posts you might have missed.

Stop Linking To Your Home Page! from Lynn Terry over at Clicknewz. I knew that deep links are something that the search engines like to see. I also know you should add your URL to blog comments because it’s a good way to get backlinks and traffic. The one thing that I haven’t thought of was putting them together. She sums it up perfectly here…

Stop being general, and start being super specific with your links. Of course, you’ll want to make sure that your website has good navigation, and that each individual web page contains a strong Call To Action. Remember: what makes visitors happy, usually makes search engines happy too

One thing… I know the back links don’t work is a blog is no-follow.

Are You Committing This Cardinal Marketing Sin? from James Lee over at Online Business tells you to give your customers what they want… not what they need. What he says here is the tightrope you need to follow marketing to your customers…

A side note - Something important to bring up here is that we don’t simply give our prospects a bunch of flash in the pan products that they will buy, then not accomplish anything with.

As someone who understands the path they are currently on, this would be an abuse of your power. It’s unethical and karmacally unclean.

Instead, it’s up to you to take your prospects and customers by the hand, and gently lead them to what they need through the doorway of what they want.

12 Ways to Be a More Interactive and Accessible Blogger by Darren Rowse over at Problogger makes the point that you need to have a strong line of communication with your readers. I like these tips because they show many different ways to open that line of communication. And you can do this without becoming a slave to your blog…

Today I want to share a few tips on how to remain accessible to readers even when your blog is growing and the demands on your time become greater. By no means am I an expert in this - but here are a few things I’ve learned.

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Written by Keith Goodrum

April 22nd, 2008 at 10:59 pm

2 Responses to 'Stop Linking To Your Homepage, Be More Interactive & Give’me What They Want…'

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  1. I agree with you that sometimes we just indicated our website instead of linking back to the related topics.It might lost some loyalty readers and subscribers.

    Felex Tan

    23 Apr 08 at 1:14 am

  2. Felex,

    Thanks for the comment. Yeah Lynn passes on some great information. Stuff you can implement and use immediately.

    Keith

    Keith Goodrum

    23 Apr 08 at 4:28 pm

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