Keith Goodrum

I met Stu Heinecke a couple years ago at the Kennedy/Glazer Superconference. Stu was a great guy, and I had a lot of fun hanging out with him. He built a list at the conference by offering to mailing anyone who signed up a personalized cartoon. It was a great way to get people to sign up on his list. I did, and about a week later I this in the mail. I put it away, and intended to get a frame to hang it up on the wall.

I was cleaning out my desk today and found it. I made a note to buy a frame and hang it on the wall. I will keep it because it has my name on it. It’s personalized… I’ll never throw it away. Hey it’s got my name on it!

The lesson is Stu made an irresistible offer to get me to sign up on his list.

Here’s the link to Stu Heinecke’s site: http://cartoonlink.com/. You can sign up on his email list and he will send you a personalized cartoon.

Can you resist? For me resistance was futile…

Keith

P.S. Sorry about the lame Star Trek pun… I couldn’t resist.